QR Code Strategy
We have been working recently with client QR codes to aid in tracking of traditional print based marketing.
QR codes provide an instant link for smartphone users to be directed to your website or any sub-page of choice.
We think the smart way to get these used is in conjunction with exclusive offers, promotions and specifically targeted landing pages. There needs to be a reason to act specifically by using your smartphone.
QR codes are hopefully going to help close the void between offline and online marketing, providing tracking albeit on a small level, which wasnt possible before.
If you need help with understanding QR codes and just how they can help your business, why not get in touch.